Measure what matters
Don’t settle for opens, clicks, or approximate sales. Measure what really matters: how much revenue you’ve generated from specific marketing campaigns and promotions.
Your marketing performance
command center
Get an at-a-glance view of key metrics and how they're trending
Add, edit, and remove metrics to customize your dashboard.
See how current performance compares to previous periods.
Real-time activity streams show who recently completed each action.
Try Klaviyo for free!
All the flexibility you need for meaningful analysis
See trends in events like orders,
subscribers, & more.
See total subscribers & track
growth of lists & segments.
Use cohort analysis to see
shifts in customer behavior.
Compare actions across
different segments over time.
Direct insight into the humans behind the numbers
Real-time activity feeds give you up to date information on customers
You can see who’s recently ordered, track down refund requests, look up visitors on your site, or check out order fulfilment statuses. Go behind the numbers to the people who are engaging and buying.
Get to know your all-stars with automated “best people” views for any event
Curious who your most valuable customers are? Use the “best people” view for any of your key metrics. See your top buyers for a specific product; check out people who spend the most money; sneak a peek at people most likely to open or click on your messages, and more.
Real-time activity feeds give you up to date information on customers
You can see who’s recently ordered, track down refund requests, look up visitors on your site, or check out order fulfilment statuses. Go behind the numbers to the people who are engaging and buying.
Get to know your all-stars with automated “best people” views for any event
Curious who your most valuable customers are? Use the “best people” view for any of your key metrics. See your top buyers for a specific product; check out people who spend the most money; sneak a peek at people most likely to open or click on your messages, and more.
Opens, clicks, bounces: yep, we do that, too
Performance reports for triggered email flows and campaigns track all the numbers you need, including opens, clicks, and unsubscribes.
Want to see opens and clicks across devices, or by domain? No problem. We’ll show you orders and total revenue generated, too – because we wouldn’t have it any other way.
